The 2023 Subaru Love Promise Community Commitment Award

The 2023 Subaru Love Promise Community Commitment Award

We've been nationally recognized for our dedication to our community and the Subaru Love Promise.

We're honored to receive the 2023 Subaru Love Promise Community Commitment Award. This award nationally recognizes Subaru retailers who are making the world a better place while demonstrating an outstanding commitment to supporting passions and causes in local communities. These efforts are focused in important areas such as the environment, community, health, education, and pets.


What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

How is Bob Rohrman Subaru dedicated locally to the Love Promise?

Bob Rohrman Subaru's Love Promise Can Be Seen In Various Partnerships With Local Charities And Non-Profits. We're Grateful For The Opportunity, Not Only To Be A Part Of Our Community, But To Serve It As Well.

Loving Heart Animal Shelter , Almost Home Humane Society

Niches Land Trust

Lafayette School Corporation

Boys And Girls Club Of Montgomery County , YWCA Of Greater Lafayette, Local Meals On Wheels, Tippecanoe County 4-H Fair, CMS Finish Line Festival

Juvenile Diabetes Research Foundation, Make-A-Wish Foundation

Did Bob Rohrman Subaru go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.

Love Promise Stories from Bob Rohrman Subaru

Subaru and Bob Rohrman Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Protecting local natural areas, Love the Earth - Shannon S

Bob Rohrman Subaru has been a wonderful partner to NICHES Land Trust for the last six years! NICHES Land Trust, headquartered in Lafayette, protects, restores, and sustains over 4,600 acres of natural areas for current and future generations in our 13 county service area. Brad and his staff at Bob Rohrman Subaru clearly demonstrate they love the Earth and are committed to preserving local natural spaces. As a hometown charity, they provide financial support to NICHES annually so that we can implement high quality stewardship at our nature preserves, keep 16.5 miles of hiking trails open to the public for free, provide free nature programming to kids and adults, and be prepared for the next conservation opportunity. In addition to the financial support, the Bob Rohrman Subaru team volunteers with NICHES monthly to complete important and timely stewardship projects at the nature preserves. Most recently, they have helped pull invasive garlic mustard during our “War of the Weeds” event. The team is always a joy to be outdoors with, making this effort truly a labor of love and community. We appreciate all the love and support, especially the smiles and laughs we have along the way! Together, we are making a big impact for nature!

NICHES Land Trust
Protecting local natural areas, Love the Earth

Answering the Call to Volunteer - Resa H

Bob Rohrman Subaru has a partnership with Junior Achievement Serving Greater Lafayette (JA) as a storefront sponsor at their local Capstone Programs: JA BizTown and JA Finance Park. The two programs use a simulated "town" where students learn about financial independence, work readiness, and entrepreneurship. Both programs utilize volunteers while students are on-site. Wea Ridge Middle School's 8th Grade class participates annually but was challenged in finding enough parent volunteers for their April 2023 simulation visit. JA reached out to sponsors in a plea for volunteers to attend a four-hour simulation and interact with students as mentors for the day. Andrew Lane answered the call and spent the day with the students exploring how to create a household budget at JA Finance Park. Through his donation of time and talent, he worked with students to discuss the importance of paying yourself first, budgeting for your family size, and how to create and execute a monthly budget. It is dedicated partners like Bob Rohrman Subaru that ensure JA can help create impactful experiences for local students while meeting its mission of preparing young people for success in a global economy. Thank you, Andrew and Bob Rohrman Subaru!

Junior Achievement of Greater Lafayette
Answering the Call to Volunteer

Bob Rohrman Subaru, Investing in our Youth! - Rachel B

Andrew Lane with Bob Rohrman Subaru recently finished volunteering in Mr. Aaron Wood's class at West Lafayette Jr/Sr High School leading students through the JA Economics for Success program. With this program, students explore career interests and opportunities and learn about financial roles and responsibilities. They learn about planning for a career, including the importance of self-awareness to guide choices, relevant post-high school education to enable those choices, and sufficient income to pay for their wants and needs. Here are some words from his teacher partner: "Junior Achievement has been a great addition to our classroom. We have had some great volunteers that have really connected to the students and brought some great lessons. I love that we have so many community members willing to give up their time to teach these students about Economic Success." - Mr. Aaron Wood, West Lafayette Community School Corporation Andrew also participates in our ongoing JA Career Speaker Panel series. This is a career exploration effort. Bob Rohrman Subaru, and Andrew, are making an impact on our youth!

Junior Achievement
Bob Rohrman Subaru, Investing in our Youth!

Bruno's Story - Jackie B

Bruno was 6 months old when he surrendered to Natalie's Second Chance Dog Shelter and Rescue. His owner was in an abusive relationship and wanted to make sure that Bruno would be safe before she was willing to leave her abuser. Bruno was shut down, afraid of men, and spent the first week cowering when anyone would try to touch him. Through time, love, and patience, he started to warm up to staff. Unfortunately, another puppy surrendered shortly after Bruno's surrender brought parvo into the shelter. Despite the staff's diligent cleaning, Bruno contracted parvo and was hospitalized for four days. After Bruno was discharged, he went straight into a foster home. He needed IV fluids and was on a special refeeding schedule with additional supplements (i.e., Probiotics, Megacalories) to regain his energy and help gain the weight he lost in the hospital. After taking care of Bruno during his recovery, his foster parents refused to let him come back to the shelter and adopted him. Bruno is now loving life, enjoying twice daily walks, spending plenty of time on the couch, and even learning to skateboard. Thanks for the support, Subaru!

Natalie's Second Chance Dog Shelter and Rescue
Bruno's Story

Rohrman Subaru was there when we needed them most! - Larry S

In the spring of 2020, when the world was spiraling with uncertainty due to COVID-19 and Food Finders was reeling as we tried to figure out how to get food to our neighbors in the midst of a pandemic, Rohrman Subaru was there to help. They had just started to support our work through an initiative that began as part of a partnership between Subaru and Feeding America, but when they learned of our need for volunteers – they rose to the occasion when we needed them most. Since then, Rohrman Subaru has continued to grow their support each year AND they look forward to coming to our Fresh Market at least once a month to work a shift. Their support to date has resulted in nearly 200,000 meals for our neighbors in need across 16 Indiana counties – and their volunteer work has helped countless people face-to-face. Rohrman Subaru truly is part of the Food Finders family and we’re so grateful for all they do for Food Finders and for the Greater Lafayette community.

Food Finders Food Bank
Rohrman Subaru was there when we needed them most!

Rohrman Subaru Is The King Of Mardi Gras for Teacher Grants - Janie N

After a brief COVID-19 hiatus in 2021, the Lafayette Breakfast Optimist Fat Tuesday Dinner and Fundraiser for Teacher Grants bounced back last year as one of the first in-person events of the year. A sold-out crowd filled The Outpost for an evening of Mardi Gras-like festivities, led by celebrity emcee Sheriff Bob Goldsmith. Rohrman Subaru was right there with us as our King of Mardi Gras sponsor. For the past six years, Rohrman Subaru has been the King of Mardi Gras sponsor for the fundraiser. (In 2021 they took part in our mail-in No Party Mardi Gras campaign.) The event, which will celebrate its 20th anniversary in 2023, has been a dedicated fundraiser for the Teacher Grant Program since 2013. All of the proceeds and sponsorships go to our Teacher Grant Program, which awards funds to local classroom teachers for supplies and projects at a time when educational funding continues to be reduced and needs continue to grow. Thanks to the generous support of Rohrman Subaru, we have been able to provide some additional grants. Many of the grants provide long term educational benefits and thousands of local students have been impacted by the program. This year we will be able to fund $20,000 in projects. The grants are awarded in the fall and the winners share the outcome of their grant projects with the club in June. Over the years, the grants have covered class sets of instruments, 3-D printers, field trips to cultural events and museums that the students might not otherwise be able to attend, replacement equipment for science and IT classes, adaptive PE equipment, classroom adaptive aids and programs for handicapped students, special materials for art projects, and alternative and/or enrichment materials for students who need additional help to master a skill, and books---oh, so many books for reading programs. The Lafayette Breakfast Optimist Club is a small active service group of businessmen and professionals, many retired, who focus on helping youth in the community. They like to do hands-on projects and have financed and built playgrounds, baseball fields, gaga pits, climbing walls, storage buildings and more for local organizations. They partnered with SIA on the Subaru South Tipp Park, which opened in 2014. They are currently working on financing for the rehabbing the ADA-compliant Murdock Park Nature Trail, which they originally built over 25 years ago. They work with and support the local Boys and Girls Club, Big Brothers Big Sisters, Junior Achievement, local youth sports programs, Special Olympics, YWCA Domestic Abuse Program, YMCA, Food Finders Backpack Program, to name a few. (These projects are financed through other fundraisers/donations.) But the jewel in our crown in service to our community is our Teacher Grant Program and Rohrman Subaru continues to be a big part of its success. Janie Norman LBOC Secretary Fat Tuesday Sponsorship Chair

Lafayette Breakfast Optimist Club
Rohrman Subaru Is The King Of Mardi Gras for Teacher Grants

Sharing 10 Years of Love With Meals on Wheels - Wayne H

This past winter marked 10 years of partnering with Rohrman Subaru for the annual Subaru Share the Love Event. The 2021-2022 Subaru Share the Love event raised $5,781.08 for Meals on Wheels Greater Lafayette! Each year, Rohrman Subaru's staff shares their love for the Greater Lafayette community by delivering our meals for a day in brand new Subarus. In addition, for the past two years they have helped with a canned goods drive for winter emergency food sacks that go out to over 200 seniors and persons with disabilities in the Greater Lafayette area. Meals on Wheels Greater Lafayette is proud to have partnered with Rohrman Subaru to serve our community over the past 10 years, and we look forward to many more! Without Rohrman Subaru and their commitment to Subaru's Love Promise, our mission would not be possible. Thank you to every one of the staff at Rohrman Subaru, as well as Subaru of America, for your continued support of our program and mission each and every year!

Meals on Wheels Greater Lafayette
Sharing 10 Years of Love With Meals on Wheels

Building a Community Around Land Protection: - Sam C

I’m Sam Cody the Volunteer and Outreach Coordinator for NICHES Land Trust, headquartered in Lafayette Indiana. Our organization helps protect, restore, and sustain over 4,000 acres of native habitat for current and future generations. Stewarding our local ecosystems at the highest level possible is a massive undertaking that truly wouldn’t be possible without a tapestry of local volunteers and community partners. One of our most active local community organizations in this effort is Bob Rohrman Subaru. From removing invasive species to creating new trails for the public to enjoy, Bob Rohrman Subaru volunteers collectively provide our organization with hundreds of precious volunteer hours annually. Beyond helping to fulfill the stewardship mission of our organization, these volunteers have become friends and familiar faces that give purpose and meaning to my occupation. From all of us at NICHES Land Trust, thank you Bob Rohrman Subaru volunteers!

Niches Land Trust
Building a Community Around Land Protection:

Miami Elementary - Amanda H

With the support of Bob Rohrman Subaru in partnership with, Miami Elementary School was able to purchase school-wide sensory paths, flexible seating, and sensory tools for all classrooms. These materials help our students learn how to regulate their feelings in order to be successful in learning. Teachers are appreciative because it allows students to stay in the classroom and gives them a safe place to regulate. These materials would not be possible without the help of Bob Rohrman Subaru.

Miami Elementary
Miami Elementary

Art and Art Education - Tetia L

I've had the great pleasure of working alongside Bradley Belaire and his team at Bob Rohman Subaru and since day one, Brad has been exceptionally supportive and engaging. BRS has been a leader for our community philanthropy and partnership. They have been supporting the TASTE of Tippecanoe for more than 14 years. The TASTE is the single largest fundraising event for the arts in the state of Indiana and 550,000 individuals receive the benefit of funds raised at the TASTE. We could simply not do this without the support and engagement from Bob Rohrman Subaru.

Tippecanoe Arts Federation
Art and Art Education