The 2022 Subaru Love Promise Customer and Community Commitment Award

The 2022 Subaru Love Promise Customer and Community Commitment Award

We've been nationally recognized for our dedication to our customers, our community, and the Subaru Love Promise.

We're honored to receive the 2022 Subaru Love Promise Customer and Community Commitment Award. This award nationally recognizes elite Subaru retailers who provide an exceptional customer experience at every interaction with Subaru. These retailers have also demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as the environment, community, health, education, and pets.

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What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

How is Bob Rohrman Subaru dedicated locally to the Love Promise?

Bob Rohrman Subaru's Love Promise Can Be Seen In Various Partnerships With Local Charities And Non-Profits. We're Grateful For The Opportunity, Not Only To Be A Part Of Our Community, But To Serve It As Well.

Loving Heart Animal Shelter , Almost Home Humane Society

Niches Land Trust

Lafayette School Corporation

Boys And Girls Club Of Montgomery County , YWCA Of Greater Lafayette, Local Meals On Wheels, Tippecanoe County 4-H Fair, CMS Finish Line Festival

Juvenile Diabetes Research Foundation, Make-A-Wish Foundation

Did Bob Rohrman Subaru go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.

Love Promise Stories from Bob Rohrman Subaru

Subaru and Bob Rohrman Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Bruno's Story - Jackie B

Bruno was 6 months old when he surrendered to Natalie's Second Chance Dog Shelter and Rescue. His owner was in an abusive relationship and wanted to make sure that Bruno would be safe before she was willing to leave her abuser. Bruno was shut down, afraid of men, and spent the first week cowering when anyone would try to touch him. Through time, love, and patience, he started to warm up to staff. Unfortunately, another puppy surrendered shortly after Bruno's surrender brought parvo into the shelter. Despite the staff's diligent cleaning, Bruno contracted parvo and was hospitalized for four days. After Bruno was discharged, he went straight into a foster home. He needed IV fluids and was on a special refeeding schedule with additional supplements (i.e., Probiotics, Megacalories) to regain his energy and help gain the weight he lost in the hospital. After taking care of Bruno during his recovery, his foster parents refused to let him come back to the shelter and adopted him. Bruno is now loving life, enjoying twice daily walks, spending plenty of time on the couch, and even learning to skateboard. Thanks for the support, Subaru!

Natalie's Second Chance Dog Shelter and Rescue
Bruno's Story

Rohrman Subaru was there when we needed them most! - Larry S

In the spring of 2020, when the world was spiraling with uncertainty due to COVID-19 and Food Finders was reeling as we tried to figure out how to get food to our neighbors in the midst of a pandemic, Rohrman Subaru was there to help. They had just started to support our work through an initiative that began as part of a partnership between Subaru and Feeding America, but when they learned of our need for volunteers – they rose to the occasion when we needed them most. Since then, Rohrman Subaru has continued to grow their support each year AND they look forward to coming to our Fresh Market at least once a month to work a shift. Their support to date has resulted in nearly 200,000 meals for our neighbors in need across 16 Indiana counties – and their volunteer work has helped countless people face-to-face. Rohrman Subaru truly is part of the Food Finders family and we’re so grateful for all they do for Food Finders and for the Greater Lafayette community.

Food Finders Food Bank
Rohrman Subaru was there when we needed them most!

Rohrman Subaru Is The King Of Mardi Gras for Teacher Grants - Janie N

After a brief COVID-19 hiatus in 2021, the Lafayette Breakfast Optimist Fat Tuesday Dinner and Fundraiser for Teacher Grants bounced back last year as one of the first in-person events of the year. A sold-out crowd filled The Outpost for an evening of Mardi Gras-like festivities, led by celebrity emcee Sheriff Bob Goldsmith. Rohrman Subaru was right there with us as our King of Mardi Gras sponsor. For the past six years, Rohrman Subaru has been the King of Mardi Gras sponsor for the fundraiser. (In 2021 they took part in our mail-in No Party Mardi Gras campaign.) The event, which will celebrate its 20th anniversary in 2023, has been a dedicated fundraiser for the Teacher Grant Program since 2013. All of the proceeds and sponsorships go to our Teacher Grant Program, which awards funds to local classroom teachers for supplies and projects at a time when educational funding continues to be reduced and needs continue to grow. Thanks to the generous support of Rohrman Subaru, we have been able to provide some additional grants. Many of the grants provide long term educational benefits and thousands of local students have been impacted by the program. This year we will be able to fund $20,000 in projects. The grants are awarded in the fall and the winners share the outcome of their grant projects with the club in June. Over the years, the grants have covered class sets of instruments, 3-D printers, field trips to cultural events and museums that the students might not otherwise be able to attend, replacement equipment for science and IT classes, adaptive PE equipment, classroom adaptive aids and programs for handicapped students, special materials for art projects, and alternative and/or enrichment materials for students who need additional help to master a skill, and books---oh, so many books for reading programs. The Lafayette Breakfast Optimist Club is a small active service group of businessmen and professionals, many retired, who focus on helping youth in the community. They like to do hands-on projects and have financed and built playgrounds, baseball fields, gaga pits, climbing walls, storage buildings and more for local organizations. They partnered with SIA on the Subaru South Tipp Park, which opened in 2014. They are currently working on financing for the rehabbing the ADA-compliant Murdock Park Nature Trail, which they originally built over 25 years ago. They work with and support the local Boys and Girls Club, Big Brothers Big Sisters, Junior Achievement, local youth sports programs, Special Olympics, YWCA Domestic Abuse Program, YMCA, Food Finders Backpack Program, to name a few. (These projects are financed through other fundraisers/donations.) But the jewel in our crown in service to our community is our Teacher Grant Program and Rohrman Subaru continues to be a big part of its success. Janie Norman LBOC Secretary Fat Tuesday Sponsorship Chair

Lafayette Breakfast Optimist Club
Rohrman Subaru Is The King Of Mardi Gras for Teacher Grants

Sharing 10 Years of Love With Meals on Wheels - Wayne H

This past winter marked 10 years of partnering with Rohrman Subaru for the annual Subaru Share the Love Event. The 2021-2022 Subaru Share the Love event raised $5,781.08 for Meals on Wheels Greater Lafayette! Each year, Rohrman Subaru's staff shares their love for the Greater Lafayette community by delivering our meals for a day in brand new Subarus. In addition, for the past two years they have helped with a canned goods drive for winter emergency food sacks that go out to over 200 seniors and persons with disabilities in the Greater Lafayette area. Meals on Wheels Greater Lafayette is proud to have partnered with Rohrman Subaru to serve our community over the past 10 years, and we look forward to many more! Without Rohrman Subaru and their commitment to Subaru's Love Promise, our mission would not be possible. Thank you to every one of the staff at Rohrman Subaru, as well as Subaru of America, for your continued support of our program and mission each and every year!

Meals on Wheels Greater Lafayette
Sharing 10 Years of Love With Meals on Wheels

Building a Community Around Land Protection: - Sam C

I’m Sam Cody the Volunteer and Outreach Coordinator for NICHES Land Trust, headquartered in Lafayette Indiana. Our organization helps protect, restore, and sustain over 4,000 acres of native habitat for current and future generations. Stewarding our local ecosystems at the highest level possible is a massive undertaking that truly wouldn’t be possible without a tapestry of local volunteers and community partners. One of our most active local community organizations in this effort is Bob Rohrman Subaru. From removing invasive species to creating new trails for the public to enjoy, Bob Rohrman Subaru volunteers collectively provide our organization with hundreds of precious volunteer hours annually. Beyond helping to fulfill the stewardship mission of our organization, these volunteers have become friends and familiar faces that give purpose and meaning to my occupation. From all of us at NICHES Land Trust, thank you Bob Rohrman Subaru volunteers!

Niches Land Trust
Building a Community Around Land Protection:

Miami Elementary - Amanda H

With the support of Bob Rohrman Subaru in partnership with AdoptaClassroom.org, Miami Elementary School was able to purchase school-wide sensory paths, flexible seating, and sensory tools for all classrooms. These materials help our students learn how to regulate their feelings in order to be successful in learning. Teachers are appreciative because it allows students to stay in the classroom and gives them a safe place to regulate. These materials would not be possible without the help of Bob Rohrman Subaru.

Miami Elementary
Miami Elementary

Art and Art Education - Tetia L

I've had the great pleasure of working alongside Bradley Belaire and his team at Bob Rohman Subaru and since day one, Brad has been exceptionally supportive and engaging. BRS has been a leader for our community philanthropy and partnership. They have been supporting the TASTE of Tippecanoe for more than 14 years. The TASTE is the single largest fundraising event for the arts in the state of Indiana and 550,000 individuals receive the benefit of funds raised at the TASTE. We could simply not do this without the support and engagement from Bob Rohrman Subaru.

Tippecanoe Arts Federation
Art and Art Education

Rohrman Subaru Still Reigns as King of Mardi Gras - Janie N

While the Lafayette Breakfast Optimist Club managed to have its 2020 Fat Tuesday Fundraiser, for which Rohrman Subaru was the King of Mardi Gras Sponsor, just before the Covid shutdown last spring, it became obvious in the fall that we would not be able to hold the event in 2021 due to ongoing restrictions. After much discussion of what we could do to compensate for the loss of the sole source of income for our Teacher Grant Program and rejecting options like a drive up dinner, an on line auction, and a 25% occupancy socially distanced dinner and auction as unworkable for us, we hit upon our “No Party Mardi Gras” campaign. We reached out to our loyal attendees and asked them to donate the cost of their dinner to the program. We also reached out to our loyal sponsors and asked them to donate as they normally would to the campaign as well. Of course, Rohrman Subaru was at the top of that list and they continued their support of our Teacher Grant Program for the 6th year. We will be able to continue award our normal number of grants this fall. The greatest Mardi Gras Party north of the Mason Dixon line will return in 2022 and so will Rohrman Subaru—marking their 7th year as our King of Mardi Gras. The Lafayette Breakfast Optimist Club’s annual Fat Tuesday Fundraiser is held annually on Mardi Gras night. All of the proceeds and sponsorships from the evening of carnival-like festivities go to our Teacher Grant Program, which awards funds to local classroom teachers for supplies and projects at a time when educational funding continues to be reduced. It has been even more crucial in the last two years. Thanks to the generous support of Rohrman Subaru, we have been able to provide many more grants. Many of the grants provide long term educational benefits and thousands of local students have been impacted by the program. The grants are awarded in the fall and the winners share their outcome with the club in June. Unlike last year when the teachers had to do their presentations on Zoom, this year the teachers were able to appear in person. As always, we are amazed at the creativity and ingenuity of these classroom teachers when they access to materials do go beyond the basics. The Lafayette Breakfast Optimist Club is a small active service group of businessmen and professionals, many retired, who focus on helping youth in the community. They like to do hands-on projects and have financed and built playgrounds, baseball fields, gaga pits, climbing walls, storage buildings and more for local organizations. They partnered with SIA on the Subaru South Tipp Park, which opened in 2014. They are currently working on financing for the rehabbing the ADA-compliant Murdock Park Nature Trail, which they originally built over 25 years ago. They work with and support the local Boys and Girls Club, Big Brothers Big Sisters, Junior Achievement, local youth sports programs, Special Olympics, YWCA Domestic Abuse Program, YMCA, Food Finders Backpack Program, to name a few. (These projects are financed through other fundraisers/donations.) But the jewel in our crown in service to our community is our Teacher Grant Program. And Rohrman Subaru continues to be a big part of its success. Janie Norman, LBOC Secretary Fat Tuesday Sponsorship Chair

Lafayette Breakfast Optimist Club/ Lafayette Optim
Rohrman Subaru Still Reigns as King of Mardi Gras

Rohrman Subaru makes a difference! - Rodney V

Subaru's commitment toward support of the children in the greater Lafayette area is an investment into the future. The mission of Kiwanis International is “Serving the children of the world, one child and one community at a time." Some of the funds provided by Subaru have gone toward providing supplies for the Kiwanis Comfort Doll program. All dolls are cut out and sewn; then stuffed by hand. This is also in partnership with our sister club in Toyoko, Japan. We do involve several local Japanese volunteers in this endeavor. These dolls are distributed to the various agencies, helping children in difficult situations. For example, the County Sheriff deputies, State Police, and City Police, CASA, and other organizations all have dolls to help with children being victimized for whatever reason. With your support we have had requests for and distributed close to 1000 dolls this past year. As a club and with your support we have (1) purchased “Makerspace Equipment” for three Tippecanoe County Elementary Schools, (2) provided funding for the children’s outdoor “Harmony Park” located at Lafayette Armstrong Park and (3) provided sponsorship for 2500 kids to attend the Rosa Parks Story at Purdue Convocations. We look forward to your continued support and invite you to attend one of our Kiwanis Club Meetings at the VFW on Duncan Road any Thursday at noon.

Lafayette Kiwanis Club
Rohrman Subaru makes a difference!

Wabash River Fest River Days - Brad B

Each year, we think intentionally about the role of Wabash Riverfest in Greater Lafayette, the goals and purpose of the festival, and how we can best serve the community. The COVID 19 pandemic brought up additional important questions to consider. Canceling the 2020 celebration made sense and gave us time to re-evaluate for 2021. As you can imagine, planning a festival during an ongoing, ever changing pandemic was no small task. COVID 19 brought to the forefront the essential role of nature in our lives. Over the last year and a half, the Wabash River has been an important place for safe connection, physical activity, rest, and relaxation for our community members. Our main goal for 2021 was to provide safe opportunities to engage with the Wabash that are not readily accessible year-round. We wanted to get folks out onto the Wabash and along its banks. We wanted to share how to explore the watershed with a perspective on the connectivity of life brought by water. Your financial support and belief in our shared goal made this celebration possible. We shifted the festival activities to a 3-weekend long celebration including: 2 full days of River Float trips, 3 days of Riverside Charcoal Drawing classes, 7 guided riverside hikes, a rock climbing wall, and two and half weeks of a virtual 5k, educational displays, and a watershed wide scavenger hunt. We received overwhelmingly positive feedback on all the individual events and the social distanced, spread out format of the entire festival. People were grateful for the free opportunities to safely connect with the Wabash! Wabash River Days by the numbers:179 players on the Scavenger Hunt, contributing over 6,500 submissions!127 paddlers on the Float Trips130 Hikers on guided riverside hikes100 artists drawing with charcoal on the Riverside Promenade120+ climbers on the Rock Wall16 runners in the 5k2,000+ visitors to the educational displays in Tapawingo Park

Wabash River Fest River Days